Hello.

I’m Alice and I'm Group Creative Director at Apple in London.

Before that I was Head of 4creative, Channel 4 Television’s in-house creative agency and production company.

I’m the proud owner of 37 D&AD pencils, 8 of which are yellow and 2 are black.

During the 15 years I worked at 4creative, I was fortunate enough to produce a steady stream of noisy, award-winning work, including 2016 Rio Paralympics campaign, ‘We’re the Superhumans’, which was a big all-singing celebration of super-ability involving 140 disabled stars. 

The campaign won 4 gold Cannes Lions and a Film Grand Prix. It was used by the UN as a worldwide disability aid and became part of the national curriculum in UK schools..

2017 was a good year, I was named Creative Woman Of The Year by the lovely people at The Drum.

I’m a self confessed craft obsessive and, over the years, have had work exhibited in the Design Museum, National Portrait Gallery and Somerset House.

I really really hate writing bios.